5 Important Questions To Answer Before Guest Blogging

written byLaurence
posted on

Are you thinking about guest blogging to grow your business? If yes, there are 5 important questions to answer before guest blogging. This will help you determine whether or not guest blogging is the right strategy for you and, if so, how to make the most of it.

Keep in mind that guest blogging isn't just about getting exposure for your business; it's also about building relationships with other bloggers and providing value to their readers.

1. What are your blogging goals?

When setting goals, be specific and realistic. It's essential to clearly define what your goals are before guest blogging. That way, you can make sure the blog you're writing for is a good fit for your business and that it will help you achieve your desired outcome.

For example, rather than saying, "I want to increase traffic," try something like, "My goal is to drive 100 targeted visitors per day to my website through guest blogging." This will give you a clear target to aim for and help measure your success once achieved.

The more clear you are with your blogging goals, the better it is!

2. Who is your target audience?

Before guest blogging, you should ask the site owner how often they publish new content. You want to ensure that your blog post will go up on time and not get lost in the shuffle. 

Also, find out if there are any deadlines for submitting guest blogs. This way, you can plan ahead and make sure your article is finished and submitted on time.

Guest blogging can be a great way to grow your business, but it's essential to make sure you can commit the necessary time each week or month.

Ask yourself how much time you realistically have to dedicate to guest blogging and plan accordingly. If you don't think you are able to maintain a consistent schedule, it may be better to focus on other marketing strategies.

If you want to learn about the marketing tools, I am using to grow my business. These tools have helped me stay consistent, especially the AI tools. I recommend checking the Marketing Tools Vault.

I have also featured Content Creation Tools.

Photo by Melanie Deziel on Unsplash

3. Do you have any previous writing experience?

If you're new to guest blogging, it's important to know that previous writing experience is not required to succeed. If you have some writing experience, then this can be helpful in terms of getting accepted by guest blogging sites and increasing your chances of making money through affiliate marketing or selling your own products.

You can create a portfolio of articles by writing on your site or Medium.

Format your posts properly so that they look attractive and easy to read: Formatting your posts properly will make them look attractive and easy to read, which will help you attract more followers and customers. Follow these tips to ensure that your guest blog posts look their best:

1. Use a font that is easy to read: You want people to be able to easily understand what you are writing without having to struggle with the text. 

2. Keep your paragraphs short: Long sections can be difficult for readers to follow, and they also tend to look cluttered on social media platforms like Instagram. If possible, try to keep your paragraphs under two to three sentences in length.

3. Use plenty of graphics and images in your posts: This will help draw attention away from the text and focus on the visuals instead. Including images that highlight key points or show off your product or service can effectively boost engagement and traffic flow to your blog post.

4. Use bullet points: Break up long texts into easily digestible chunks, so that readers can quickly understand without reading everything from start to finish (this also helps with SEO).

5. Include links to other relevant websites and resources in your posts: Links to other relevant websites and resources can be a great way to help your readers learn more about what you have to say. By including links, you also allow them to explore additional topics that might interest them.

6. Proofread your work carefully: Proofread your work before publishing your article online because the slightest mistake can be embarrassing and damaging to your reputation.

4. Why would people want to read your blog post? 

There are many reasons someone might want to read a blog. Some people enjoy reading about new and interesting topics, while others may be looking for advice on specific issues or seeking inspiration to help them achieve their goals.

Also, you can have a unique perspective on a topic that people might be interested in hearing about.

Monitor reader feedback closely – whether positive or negative – to continue refining your writing skills while also improving the content that effectively resonates with readers.

Right now, I hope you enjoy reading FractalMax Blog and that you get a lot of value from it!

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5. How to promote my guest blog post on social media? 

To promote your guest blog post on social media, you'll want to use a combination of traditional and digital marketing channels. You can promote your post using paid advertising and online platforms like Facebook and Twitter.

You can generate extra exposure for your post by sharing it on relevant blogs and forums.

Keep track of what's working well in terms of marketing and design. This can help you identify some trends or patterns that give you positive results and then adapt those tactics accordingly.

I recommend you to experiment with new ideas and methods constantly. If something is working well for you, stick with it, but don't be afraid to try out new things if they seem like they could be beneficial.

Final Word

Guest blogging is a great way to get your name out there and connect with other bloggers. It can also help you build relationships and connections that can lead to more business opportunities down the road.

Thanks for reading.

Laurence Zimmermann

Founder & CEO of FractalMax®

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